We have a great passion for beauty industry that sparks determination to win with our customers and strive to become not only a manufacturer, but also their cosmetics business partner…” – Mr. Sakdiphan shared with COSMEX team when asked about what has drove the company to grow over the years. Mr. Sakdiphan also forecasted on beauty trends in the post-crisis period: “I strongly believe antibacterial products and sanitizing products will continue to have high demand after this crisis as end users are becoming more aware of their personal hygiene”. The company is now producing a wide range of personal hygiene products, such as hand sanitizers, alcohol sprays, alcohol wipes, and multi-purpose wipes in order to respond to COVID-19 and high demand from consumers…

If you want to “create or expand product lines to fulfill the New Normal consumers demand,” come meet Pathawin at COSMEX, 3-5 Nov 2020, BITEC, Bangkok.
Mr. Sakdiphan Pathawinthranond
Deputy Managing Director
Pathawin Co., Ltd.
It is undeniable that consumers are now shifting to a new lifestyle, also known as the "New Normal". Has your beauty business started to adapt to their changing behaviors yet?

The beauty market has been growing over the past years, and it may once again prove to be relatively resilient, even in times of crisis. Consumers still have a high demand for beauty products, since they enhance not only their physical appearance but also their self-esteem as well as help the beauty lovers to relieve the stress. 
According to the Euro Monitor report, in 2019, Thailand’s beauty market worth 218,000 million baht, with the growth rate at 6.7%, which is higher than that of the global market (5.5%). The market value is projected to remain the same in 2020, only the percentage share in each beauty category alters* depending on the consumer trends. Under the current situation, consumers are leaning towards personal hygiene products, small-ticket color cosmetics items such as lipsticks, so-called the lipsticks effect. In addition, eye-cosmetic sales are foreseen to gain prominence, and anti-bacteria or pollution skincare products will take center stage.
Therefore, beauty industrialists who adapt fastest will surely gain competitive advantages. Discover beauty ideas that respond to all the latest beauty behaviours and rituals emerging in this new normal era at COSMEX, from 3-5 November 2020, BITEC Bangkok.

(*Source: Marketeer)
This exciting and beautiful vibe will come back once again at COSMEX 2020, from 3-5 November at BITEC, Bangkok. So EXCITED & can’t wait to meet you there! Watch the clip here.

COSMEX 2020 will be co-located with “in-cosmetics Asia”, Asia’s leading exhibition on personal care ingredients. This joint event is the all-in-one destination for in-depth knowledge of the whole cosmetics production journey from ingredients, formula creation to manufacturing and packaging processes. Join us now for the complete cosmetics manufacturing experience.
Next or Now! Promote Your Beauty Business
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